Leads

There seems to be varying kinds of leads out there at prices that range from the ridiculously cheap to the horrendously expensive, provided by an endless supply of different companies. Attempting to wade through all that can be frustrating and expensive, to say the least! Well, keep on reading and I'm going to help you wade through the tidal wave of sources, types, and prices.

What is a Lead?

In this case, it is defined as: an indication of potential opportunity, or information pointing to a possible solution. In lay man's terms, it is the personal information about a prospect that may contain all or some of the following information:

• First and Last Name
• Address, City, State, Zip Code
• Telephone number
• IP Address (if responding online)
• Date responded
• Age
• Male or Female
• Answers to miscellaneous questions

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Investment News article by Jacob Frydman

I was just browsing around the Investment News website, and an interesting article caught my attention. It is written by Jacob Frydman and was posted in the “Outside voices and views for advisers” section of the website.

Here is the link to the article: http://www.investmentnews.com/article/20141104/BLOG09/141109985/worried-about-the-end-of-easing-the-effects-of-qe3-havent-even-been

The article brings up some very interesting points about quantitative easing interest rates. In his article, Jacob Frydman believes that the Federal Reserve will start raising interests in the near future. This will lead to increased inflation and increased capitalization rates, which will have a great effect on real estate investments in general. Jacob also mentions that shifting investments from triple net leased assets to actively managed real estate might be the key to all the market movements.

Since I believe this was an interesting read, I did more research on Jacob Frydman and found out that he operates a blog where he writes about interesting topics in real estate and finance.